The Strong Women’s Club: Fitness business in depth. Health and wellness as tools for success for business women, corporations, women entrepreneurs.

Edie Berg speaks with experts about the business side of the fitness industry, how to grow your fitness business, and how businesses and corporations can use health and wellness to improve employee satisfaction and retention. Edie interviews women leaders who use health and fitness as tools for success. Currently, the Strong Women's Club is in Season 3 of production.
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The Strong Women’s Club: Fitness business in depth. Health and wellness as tools for success for business women, corporations, women entrepreneurs.



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Now displaying: August, 2016
Aug 31, 2016

Crystal Arredondo is the Immediate Past Chairwoman for the National Association of Women Business Owners (NAWBO) and currently chairs the NAWBO Institute for Entrepreneurial Development.

NAWBO is the leading non-partisan, non-profit association for women business owners founded in 1975. In its 41 year history, Crystal was the first woman under 40 to lead the organization.

Crystal also has her own business in Dallas called MPACT Financial Group, which was ranked as one of the fastest growing private companies by Inc500 in 2013 and Inc5000 in 2016.

Links mentioned on the program:

Crystal’s financial planning company MPACT
National Association of Women Business Owners
2016 National Women’s Business Conference

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Thanks a lot, have a great day,
And stay strong!

Aug 24, 2016

Natalie Sisson is a Freedomist, a word she invented to describe how she does business to support the lifestyle she wants. Natalie has lived in 69 places up till now, exploring, playing Ultimate Frisbee, surfing, going to conferences and taking her very successful business with her.

Natalie teaches others how to choose their own Freedom Lifestyle and then how to go get it!

In this episode you’ll hear about:
• The virtue of being organized, detailed and knowing your intentions (setting priorities and seeing them through by being clear).
• What the ‘nomad’ lifestyle can offer and the challenges being an opportunity for growth.
• Asking what you want from life – really, why not ask?
• The Freedom Plan – learn from Natalie, in a comprehensive program, how you can apply her ideas to your own life and get some of what she has and you deserve.
• Working on your mindset, your business model and lifestyle (what do you want for yourself?)

Links mentioned:
Freedom labs
Wherever I Lay My Hat Lyrics
Natalie's TEDx Talk 

Where to find Natalie:
Suitcase Entrepreneur (Natalie’s website)
Natalie’s Twitter 

Aug 17, 2016

Justine Hardy is a trauma psychologist and author, having worked in South Asia for more than 25 years. Justine shares with us her journey, taking us to Kashmir’s war zone, England and the United States – all places where she has treated people in need. She established Healing Kashmir, a center that helps people in this war torn area deal with their trauma, fear and anxiety. In the UK, Justine works in hospitals with patients immediately after they have a failed suicide attempt.

The story she tells is not easy but it is uplifting and leaves you feeling that there is hope and ways to heal.

In this episode we talk about:
• The stigma of mental health and suicide and the help available
• Her own PTSD experience from being long periods in Kashmir and how she learned to understand what she was experiencing and knowing she could deal with it
• The role of women as the keepers of ‘normal life’ and how they are the holders of the “fabric of society” despite their own traumas
• How we can function even when we suffer from anxiety or live in high anxiety conditions
• Shifting from the curative approach to the preventive approach where we can understand our own minds and how to deal with changes in our feelings and moods
• How we need to know that love of ourselves and others is the way to happiness

Links mentioned:
Healing Kashmir
Justine’s Website

Aug 10, 2016

Patricia Walsh will be competing in the first ever Paralympic Triathlon!

Patricia tells the story of her blindness and accomplishments on this week’s podcast. She explains how through sport she was able to get out of a deep depression, continue to university and competitive running. Patricia had multiple mountains to overcome, including her parent’s divorce, isolation in her blindness and being told that she must give up on her intellectual dreams.

You’ll hear the surprising details of how she ran marathons without a partner, learned to swim at a very late age despite having panic attacks and how her fist attempt at a triathlon was a half-ironman!

Patricia is a sought-after public speaker and author, and gives seminars on motivation, overcoming obstacles and creating a winning mindset.

Good luck Patricia at the 2016 Rio Olympics!! We are rooting for you!!


Links mentioned in this podcast:
• Patricia’s website 
• Patricia’s book: Blind Ambition: How to Envision Your Limitless Potential and Achieve the Success You Want
Triathlon Summer Paralympics Rio 2016
US Association for Blind Athletes –Two Are Better Than One -
Patricia’s Talk
Patricia Walsh Ironman Triathlete: Operation Nice
Jessica Jones Meyers (Patricia’s Triathlete Partner)

Aug 3, 2016

Therese Hughes had a kidney transplant 19 years ago and it changed her life.
Therese is a photographer and a writer from California.
Her exhibition is entitled “In a Heartbeat”, where she shows photographs and tells the stories of American women veterans from WWII up until today.

In the podcast you will hear:
How Therese’s family never spoke about her mom being in the US Navy
How Therese discovered her own family history after both of her parents passed
How Therese celebrates two birthdays: the day she was born and the day she got her kidney transplant
How she now sees the world differently
How women in the military don’t have a voice, never received honors, are not recognized
How women who might look unremarkable have remarkable lives and stories to tell
Why women chose to serve their country
If, given another chance, would these women do it again??

Women in the military see themselves as peacekeepers.
Therese Hughes is celebrating these women with her exhibition and book.

Resources mentioned in today’s podcast:

You can find Therese, learn more about her work and write to her on her Facebook community page:

Military Women: WWII to Present Project
Therese Agnes Hughes’s LinkedIn page
Navy Times
The United State of Women
African American Women from the Six Triple A Battalion
Women in International Security
Ceremonial Entrance to Arlington National Cemetery - The site for the Women's Memorial
In a Heartbeat: Military Women: WWII to Present Project
Therese Hughe’s Blog

Thank you for listening,
Have a really great day,
And Stay Strong!