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The Strong Women’s Club: Fitness business in depth. Health and wellness as tools for success for business women, corporations, female entrepreneurs.

Edie Berg speaks with experts about the business side of the fitness industry, how to grow your fitness business, and how businesses and corporations can use health and wellness to improve employee satisfaction, retention and improve their bottom line. Edie interviews women leaders who use health and fitness as tools for success. Currently, the Strong Women's Club is in Season 3 of production.
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The Strong Women’s Club: Fitness business in depth. Health and wellness as tools for success for business women, corporations, female entrepreneurs.
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Oct 19, 2016

When Nancy Frates’ son, Pete, was diagnosed with ALS in 2012, she was confused. Pete was a 27-year-old athlete and the only people she’d ever known with this disease were elderly already. Ever since that life-changing moment, she and her family have found their sense of purpose in working tirelessly to raise awareness about ALS and to stimulate funding for research.

Pete Frates inspired the ALS Ice Bucket Challenge, which quickly became a viral fundraising phenomenon.

Nancy talks to us about her family, the ways her own life has changed, and how the Ice Bucket Challenge was able to raise well over 200 million dollars.



Relevant links and resources:
Nancy Frates’ TED Talk
The ALS Association
Pete Frates’ website:  https://petefrates.com

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