The Strong Women’s Club: Successful women's stories, women entrepreneurs, women leaders, business women, sports, and science

Join the Strong Women’s Club where Edie Berg interviews successful women who share the behind-the-scenes personal sides of their stories. Women leaders who are utilizing health and fitness as tools for success.
RSS Feed Subscribe in iTunes
The Strong Women’s Club: Successful women's stories, women entrepreneurs, women leaders, business women, sports, and science



All Episodes
Now displaying: Page 1
Sep 13, 2017

The author of “White Walls: A Memoir About Motherhood, Daughterhood, and the Mess In Between” (, Judy humorously writes about her life as the daughter of a mom who was a hoarder and mentally ill; how she met her husband, who has a surprising story; and about being a mother herself.

Judy is an author and comedienne, joining the two in her writing and her stage appearances, and here on this podcast!

You can find out more about Judy at

Sep 6, 2017

Taciana Mello and Fernanda Moura from Brazil are interviewing women around the world (hey… I do that too!) about women’s empowerment, women founders and women entrepreneurs. They’re filming a documentary, gathering advice and stories from experienced female founders about their hardships, struggles and triumphs.

After they interviewed me here at WeWork Herzliya, I invited them to be on the podcast to tell their own stories. Today, we get a behind-the-scenes look into their 13 months of travel (so far), the women they’ve met and the countries they’ve been to.

How do you pack for such a long trip when most of your luggage is full of video equipment? Taciana and Fernanda tell us what they’re carrying.
What is the worse experience they’ve had on the road so far?
Listen to the show and find out!

Thank you, Taciana and Fernanda! It was great fun meeting and an honor to be part of this important project.

The Girls on the Road (

Aug 23, 2017

Sally Becker is back on the podcast, talking about her current work and latest missions to Mosul. Sally’s charity Road to Peace really needs your help to pay for medical supplies for severely malnourished children in the war zone.

Sally tells about the most difficult mission she’s ever been on, the dangers she and the doctor accompanying her, Dr. Marino Andolina, face when there, and the extreme hardships the people suffer there from ISIS attacks.

If you visit Sally’s website: ( you will see photographs and videos of the children she has already helped to receive medical help in the US, and those for whom the help is too late.

CNN and the BBC have covered her work, which you can also see on her website.

I know it sounds as if I’m pushing for donations. That’s because I am. This is a cause where all of the funds you send go directly to the needy people. No middle man.
If you are inspired by her work, send Sally an email on the contact page on her website and let her know you appreciate her.
I appreciate you for caring.
Be well and safe everybody.

Aug 16, 2017

In today’s conversation, Karp Randel founders Robbie Karb and Jane Randel tell us about how and why they became partners, how their previous careers at Liz Claiborne LLC gave them the experience they need, and how they continue to work to make social change from inside corporations.

Jane is a co-founder in #NoMore, raising awareness about and fighting domestic violence and sexual assault.
She is also an advisor to the NFL and NASCAR regarding issues relating to domestic violence.

Robbie is on the executive board of Human Rights First, an independent advocacy organization that works to ensure that the U.S. is a global leader in human rights. She is also on the Board of Educational Alliance, an established settlement house serving the needs of the multi-generational lower Manhattan population by providing direct services around education, jobs, and overall wellbeing.

Karp Randel
Jane Randel on the Huffington Post
No More

Aug 9, 2017

I met Shelli Warren in my own personal mastermind group. We are now friends, mentor each other when needed, rely on each other, and will jump to help the other figure out a sticky spot in her business, or wherever.

On today’s episode, we talk about benefits of the mastermind.
Here are a few:
• Practical goal setting and follow through
• Support
• Friendship, even global friendships
• Learn to own your strengths
• Accountability
• Propels you into a higher level of performance
• High level profit planning
• Investing in a mastermind allows you to take full advantage of it, you devote your time and efforts to succeeding
• Brainstorming on your business, get creative!
• Find out where your weak points are, get ideas and advice on how to strengthen them
• Reach goals that were previously unattainable!

We also hear about Shelli’s career, and how she can help you with your own ENCORE CAREER.
Thank you, Shelli! It was great to talk to you on the podcast!



Aug 2, 2017

I run mastermind groups, both in-person and virtually, or on-line, and I think it’s time we talked more in depth about what the benefits are, why you should definitely join a mastermind, and what goes on inside a mastermind group.
We discuss the different types of masterminds, the structure, the size, the time spent at a mastermind, how often you should meet, and if it’s necessary to pay for a mastermind for it to be effective.

I talk about the following benefits of joining a mastermind group, which include:
• Getting and giving support: usually professional support, but sometimes you might need some personal support and you’ll get it from your mastermind cohorts. You will learn about your own business by supporting others
• Accountability: Don’t underestimate the power of peer pressure, when it’s used wisely. You won’t want to let your group down by not fulfilling the goals you promised you’d meet. That accountability will move you forwards in a few months more than you’ve progressed in a year. I promise!
• Goal setting: we set reach goals each week, then meet them. We also learn to set goals that are right for us, something that we weren’t already planning on doing that week. If you don’t meet your goals, we’ll figure out why.
• New outlook on your business: your mastermind buddies will not be in the same field as you. You’ll benefit from their experiences, different to your own. And getting new eyes on your work will spark your occasionally dormant creativity.
• Your network will grow: you now, through proxy, have access to your mastermind’s network, globally. Your network just got a whole lot bigger. Use it!
• Friendship: Very quickly you will care about the other women in your group. It just happens. You are thinking about how to help them, they have helped you unconditionally, you’ve seen them struggle, they found solutions to your problems. These friendships stick even after the mastermind is over.

Listen to the podcast to hear about structure, time frames, very big and very accessible mastermind groups that you can join.
Or form one yourself!

Share this episode with a friend or two. They’ll thank you for it!



Jul 30, 2017

This week in Israel there was a terror attack where two Israeli policemen were killed. Both policemen were Druze, so I’m going to tell you about who the Druze are.
The Druze are not Muslims, though the religion is an outgrowth of Islam that originated in the 10th century in Egypt. It also has elements of Judaism and Christianity, influences of Greek philosophy and Asiatic thought.
Due to having relatively progressive ideas for the time, such as the abolition of slavery and the separation of church and state, they were considered to be outliers and unorthodox, and were persecuted, so they became very secretive with their religion, which is still true to this day. Even to many Druze themselves, the religion is secret and mysterious.
Only special clergy called Uqqal, can study and learn all of its aspects.
Basically, their rules are: they believe in one god, they have to reject all non-Druze tenets, and they must be very loyal to the Druze community.
You cannot convert to become a Druze. And if you marry somebody who is not Druze, then you are also no longer Druze. They believe in reincarnation, so that they believe that everybody that is alive today is a reincarnation of somebody from when the religion was revealed.
The Druze don’t have a country, but they do have a flag.
They live mainly in Israel, Lebanon and Syria, and they are very loyal to the countries that they live in. In Israel, the Druze men serve in the Israeli army (whereas the Arabs, or Palestinians, do not serve in the Israeli army).
The Druze in Israel are highly respected and integrated within several political parties, even though there are only about 150,000 Druze in Israel.
The names of the two policemen murdered this week are:
Advanced Staff Sgt. Maj. Hayil Satawi, 30, who was married with a 3-week-old son; and Advanced Staff Sgt. Maj. Kamil Shnaan, 22,
May their memories be blessed.

Now we’ll tell a different kind of story:
A story about a storyteller who tells story.
Noa Baum tells her own story in a wonderful way,
She uses storytelling as an artform, as a powerful tool in education,and in business.
Noa talks about how we can use storytelling in our businesses and as leaders, to make a bigger impact and have people follow your lead.


Jul 26, 2017

Dr. Romy Block and Dr. Arielle Levitan are the founders of VousVitamins and the coauthors of The Vitamin Solution: Two Doctors Clear the Confusion about Vitamins and Your Health, in which they provide a common-sense, medically sound approach to using vitamins to improve your diet, exercise plan, and overall health.
Romy and Arielle look critically at the vitamin industry and commonly sold off the shelf products. They scrutinize ingredients and in clear, accessible, language, explain which vitamins and supplements can be helpful, which can be harmful, and which are altogether unnecessary; explore health topics including migraine, hair loss, fatigue, irritable bowel syndrome, hot flashes, and more; and address preventive care, providing insights on topics such as screening tests, weight loss, and preserving memory.

On the show, we discuss their reasons for going into the vitamin business, what’s different about VousVitamins, and how they manage to get so much done every day.

The Vitamin Solution: Two Doctors Clear the Confusion about Vitamins and Your Health

Jul 18, 2017

What happens when things don’t go as planned?
If there’s one thing you can always count on, is things not going as you’ve counted on them to be!
So what do you do when there are conflicts and crisis?
Problems and Perils?
Do you have a Plan B in place?
What is your backup plan, or are you hoping to figure it out as you go along?
Nope! That’s not us! Not you and not me!
We are ready! As ready as possible!!
Ok ok, so what does this even mean?

What counts as a crisis?
Anything that brings on a drastic downturn in sales, in image, in the ability to earn a living, and mainly, things that we have not predicted happening when they happen and we are not prepared for them; they’ve taken you by surprise;
And you had better react quickly, or the damage will be greater and greater.

It could be a sudden change in political situation: sanctions, terrorist activity
It could be that there’s a virus stopping you from accessing your own information on the computer
It could be that your competitor came out with an amazing product, similar, but better than yours
It could be that you fired somebody now they’re out to get you on social media
It could be a natural disaster: earthquake, hurricane, snow storm, stuff like that
It could be that you put out a faulty product and you have to recall it and explain it to the world.
Or one of your employees does something unforgivable
What if your distributor has one of these things happen to them? What are you going to do??

How do you get ready?

Have a team in place, know who they are, what their roles are, have them trained properly.
Don’t forget about your core beliefs, your mission statement, especially at the time of crisis: this will guide you, give you all the answers you need when you need them.
Try to predict the unpredictable: figure out what’s most likely to happen and how you respond, once it’s happened. See what’s happened to others in the past and how they dealt with it; learn from their mistakes and their triumphs.
Insurance: Do you have insurance? Go get it! Make sure that you’re insured well, whatever that may mean for your business. But don’t ignore insurance, however boring and confusing it may be
Do you need backup equipment? Buy it.
Make sure your plan is clear and is simple: It should be clear as to when a crisis happens, and when it’s behind you, and you’re back to business as usual. Try to make these points measurable. And your fix-it plan, make it simple. So that everybody understands who goes where and when.
Keep your Plan B up to date: take a look at it at least once a year. You’ll be surprised as what’s changed in that short period of time.
Be sure you set a good example: Let your employees know you are with them, support them, and they are with you. Make sure to keep your relationship with your team solid and reliable. They must know you have their back.
Budget: Be sure to have rainy day funds ready for when you need them, because you will.
Prioritize: What comes first? What doesn’t need attention at all?



Jul 12, 2017

A live, uncut podcast about what we’ve accomplished over the past 50 episodes, what went well, what can be improved and what I loved.I also talk about plans for the upcoming year, share what’s going on behind the scenes at The Strong Women’s Club, and give you a personal update as to what is going on with my family.

I hope you enjoy it!

Subscribe to the podcast, share it with a friend. You’ll be making a difference!

Thank you so much for joining me in this labor of love. I appreciate you.

Jul 11, 2017

Last week I mentioned two leadership styles:
Transformational and Transactional, but there are many different ways to define leadership personalities.

There is the definition by Lewin, which includes: Autocratic, Democratic and Laissez-faire.

There is the Blake-Mouton Managerial Grid (See on Amazon), which mixes a people-oriented style with a task-oriented style, depending on the job at hand.

There is the Path-Goal Theory, which weighs the ability of the employee with the ambiguity of the task at hand, then decides which approach to use.

A book called Primal Leadership (See on Amazon) by Daniel Goleman, Richard Boyatzis and Annie McKee talked about Six Emotional Leadership Styles: Visionary, Coaching, Affiliative, Democratic, Pacesetting and Commanding, and how each style might affect the emotions of your team members.
And there is Authentic Leadership: people who inspire trust, are open about the problems they come across, don’t ignore or hide them, and have a high level of integrity and are consistent.

Where do you fit in? How do you lead?

How do you influence, inspire, motivate, stimulate and individualise?

In an effort to simplify and to condense:
Here are four things that you can do to begin to be an authentic transformational leader.

This is how you start:

Set an example: high standards, ethical choices, excellence in character
You will develop and communicate and exciting and ambitious vision for your group, and encourage their development towards that end
You will stimulate their intellect: Foster open discussions about the vision and how you’ll get there
You will care about your team: genuine concern

Thank you for joining me,

P.S. Next week we will talk about what to do where there are problems...


Primal Leadership by Daniel Goleman, et al ( - Affiliate link
Blake-Mouton Managerial Grid ( - Affiliate link

Jul 5, 2017

Dr. Nora Gold is not afraid of writing about anti-Israelism on campus, a very sensitive subject which she wrote about in her novel entitled “Fields of Exile”.
Dr. Gold also wrote “Marrow and Other Stories” which was praised by Alice Munro, and her latest novel is “The Dead Man”, which also has a deep connection to Israel.

Although a tenured professor of Social Work, Nora chose to leave academia to follow her calling as a fiction writer.
Dr. Gold is also the creator and editor of Jewish, an online journal that publishes Jewish-themed fiction from around the world.

We talk about how Nora chooses her subject matter and how she was able to be brave enough to leave a secure position to become an author.

You can find out more about Dr. Gold at


Jul 4, 2017

In this 5-minute podcast episode, Edie Berg talks about two different leadership styles: Transformational Leadership and Transactional Leadership, and how entrepreneurs starting small business will be better off when adopting the Transformational Leadership style.

Resources used for this episode:

Jun 28, 2017

Although consistency in business is the secret to all success, so is creativity and knowing yourself and also not getting burnt out.

So when I traveled to Costa Rica on my off-the-grid one week vacation, I decided to also have a break from podcasting, and let myself cut loose of everything.

For a full week, no internet, no electricity and no hot water.

What does being off the grid mean? Technically, it means no outside infrastructural support.

So my husband and I were deep in the Costa Rican jungle, living in a tree house, hiking, watching the monkeys, insects, birds and other animals, while just staring out over the tree canopy to the ocean.
We also read a lot, hiked in the jungle and along the beach, saw many exotic animals and butterflies, which particularly made my hubby smile.

But why is it so important to have this type of getaway? Isn’t it enough to go on vacation, change your routine, and see someplace new?

I don’t think so. I think it’s vital to go somewhere where you have no access to internet, or TV, or your emails. Where nobody can call you, and you can’t call them. Really just cut away for a few days.

The effect isn’t immediate. It takes time for your mind and body to adjust to the new pace, to be able to open your inner doors of creativity and thoughts. Once you’re there, you’ll know it. You’ll feel excited and invigorated, with no external stimulations.
You’ll feel satisfied and curious, all at once.

On today’s podcast I talk about my latest off-the-grid getaway to the Osa Peninsula and how I felt when I got back to my office.

I talk about preventing burnout, recharging, explosive creativity and reconnecting with my partner.

Giving myself the gift of no hot water, no internet, no lights for a week.

Jun 7, 2017

Andrea Wolf shares her story about testing positive for the BRCA1 mutation at age 22 and having prophylactic mastectomies at age 30.
Andrea’s mother and grandmother both had breast cancer, and Andrea is able to use her personal and familial story to drive her work at the Brem Foundation.

The Brem Foundation, named after Andrea’s mother, Dr. Rachel Brem, is a nonprofit organization committed to breast cancer prevention through early detection.

Today’s podcast is about Andrea’s story, how and when to screen, what to expect if you decide to have prophylactic surgery, what breast density is and more.

Brem Foundation:

May 31, 2017

Are you one of those people who love the thought of working from home, but when you try you get too distracted?

Are you feeling burnt out from your day-to-day stress, but there seems to be no end in sight?

Dr. Michal Biron is the Head of the MBA program at the University of Haifa, and her research centers around these questions, plus other daily predicaments that career women face.

In this episode you will learn:
How to battle burn-out in your team and in yourself
How to setup a home office that you can actually work in
How gender inequality affects the pay levels of both dominant and pleasant women, but each type of woman deals with this differently

Michal’s articles have appeared in the Journal of Applied Psychology, Organizational Behavior and Human Decision Processes, Journal of Organizational Behavior, Journal of Vocational Behavior, Human Relations, and International Journal of Human Resource Management, among others.

May 24, 2017

If you want to be a great manager, you need to get the job done efficiently and done well.

But how do you inspire your team members and employees to work harmoniously together, trust each other, set the right goals, and be fulfilled enough to stay with you and not move on to their next challenge?

Today’s guest has spent the better part of her career researching these questions, and we discuss the answers on the podcast.

Israel Prize Winner Professor Miriam Erez is the Chair of the Knowledge Center for Innovation in the Faculty of Industrial Engineering and Management at the Technion in Israel.

Dr. Erez’s research has evolved around three major topics:Innovation
Cross-cultural behaviour
Work motivation

On the podcast you will learn:
That you must create an environment that spurs creativity
How to quickly develop a trusting atmosphere
That you must promote ownership and accountability
How to provide the motivation to innovate
What type of feedback is effective and not detrimental
What shared leadership is
How you must lead people from different cultures differently
How team participation in goal setting is crucial in some cultures and weak in others


May 17, 2017

What was initially the spontaneous question of “What can I do with my old bras?” led to the creation of Support the Girls. By chance, Dana’s inquiry led to her thirst of knowledge to learn that bras and feminine hygiene products are rarely donated to those most in need: homeless women and girls.

To date, Support the Girls has donated over 90,000 bras and over 401,000 feminine hygiene products to women across the world. Dana has spearheaded the initiative, and led the charge to the creation of Support the Girls affiliates throughout the United States. The movement has tremendous momentum, and Dana’s efforts have been showcased in The Washington Post, The Huffington Post, Yahoo News, The Today Show, Kveller, NationSwell, and many more.

Dana knew how to take advantage of a surprising opportunity and turn it into a global social enterprise.

Takeaways and resources from this episode:

Keep an open mind and an open heart for new opportunities that can change your life
Luck comes to those who work hard

You can be an expert in a field that one year ago you knew nothing about

Dana’s company:

Support the Girls:

May 10, 2017

Jean Trounstine is an activist and author whose 6th book is Boy With A Knife: A Story of Murder, Remorse, and a Prisoner’s Fight for Justice (IG Publishing April, 2016). It explores the true crime story of Karter Kane Reed and the injustice of sentencing juveniles to adult prisons.

Jean worked at Framingham Women’s Prison for ten years where she directed eight plays with prisoners. Her book about that work, Shakespeare Behind Bars: The Power of Drama in a Women’s Prison has been featured on NPR, and now on this program too!

In addition, she has spoken around the world on women in prison, co-founded the women’s branch of Changing Lives Through Literature, an award-winning alternative sentencing program featured in The New York Times and on The Today Show, and co-authored two books about the program.


May 9, 2017

Are you a role model?

Who is your role model?

What are the characteristics you are looking for in your role model?

These are the traits I hope to have to be an inspiring and effective role model to others:

Not afraid to speak up for what you think is right
Be yourself
People can identify with her
Somebody you can learn from
Be able to take on new challenges
Inspire others to follow their dreams
Wise women
Not self-conscious
Doesn’t care about what others think of her
Those that help you progress to the path you want

May 3, 2017

The Silver Platter by Natan Alterman

In today’s episode, I talk about the stark transition between Yom Ha’Zicharon and Yom Ha’Atzmaut.

I discuss the meaning and origin of the popular expression in Hebrew: Magash Hakesef.

The following is the original poem by Natan Alterman.

The Silver Platter

And the land grows still, the red eye of the sky slowly dimming over smoking frontiers

As the nation arises, Torn at heart but breathing, To receive its miracle, the only miracle

As the ceremony draws near, it will rise, standing erect in the moonlight in terror and joy

When across from it will step out a youth and a lass and slowly march toward the nation

Dressed in battle gear, dirty, Shoes heavy with grime, they ascend the path quietly

To change garb, to wipe their brow
They have not yet found time. Still bone weary from days and from nights in the field

Full of endless fatigue and unrested,
Yet the dew of their youth. Is still seen on their head
Thus they stand at attention, giving no sign of life or death

Then a nation in tears and amazement
will ask: "Who are you?"
And they will answer quietly, "We Are the silver platter on which the Jewish state was given."

Thus they will say and fall back in shadows
And the rest will be told In the chronicles of Israel

Rani Jaeger from the Shalom Hartman Institute
Donniel Hartman
Barbra Streisand singing Hatikva for Israel’s 30th birthday in 1978 

Apr 26, 2017

Today’s podcast centers around women’s business. And businesses for women’s products, AKA FemTech.

Growth strategy consultant, marketing expert, sought-after public speaker and
Vagipreneur, Rachel Braun Scherl is a trusted authority on leadership,
entrepreneurship and female health. Over the course of her career, Rachel has
driven growth for her clients as well as her own businesses. As co-owner and
principal of SPARK Solutions for Growth, a consulting firm advising businesses on
strategic growth and partnerships, product development and marketing, Rachel
has built an international client base that includes multiple divisions of Johnson &
Johnson, Allergan, Pfizer, Merck, Bayer and Deloitte.

Edie also explains about Holocaust Remembrance Day in Israel, how Israeli’s actively remember those who were murdered and honor those who survived.

Plus→ The Strong Jewish Women’s Summit is going strong!

You can still register, at any time. If you are reading this before April 28 then you can even enjoy 10 interviews completely free of charge.

The link to the summit is here:

Apr 19, 2017

Do you ever wonder how you’d behave in extreme situations?

If you were training for the olympics as a cross country skier, got smashed by a truck, were diagnosed as a paraplegic, were in rehab for six months, what would you do?

I can tell you that I’m pretty confident that I wouldn’t become an aerobatic flight instructor as soon as I was discharged.

That is, however, what Janine Shepherd did, and she is my guest on the podcast today.

Janine has written a memoir about her incredible years after the accident; how she became a flight instructor, how she was told that she wouldn’t be able to have children, but yet she did; some of the more intimate details of what her doctors told her, how she was treated, and how she overcame.

The book is called Defiant: A Broken Body is Not a Broken Person

Through powerful and emotive storytelling, there is something for everyone in Janine’s message of hope. DEFIANT topics include the following:

Why some people don’t give up and can succeed against all odds. Struggling to rehabilitate with permanent disabilities, Janine rekindled her defiant spirit in a dramatically improbable way. Seeing a small plane fly overhead one day, she declared, “That’s it! If I can’t walk, I’ll fly!”

How to come back from a major loss. It’s not about whether or not you will face adversity, it’s how you approach it. Once she let go of “Janine, the athlete,” which was how she had always defined herself, Janine was able to create a completely new life.

Her ultimate goal: become a pilot, even though she’d never flown a small airplane and was disabled. Little goals kept her going along the way.

A broken body is not a broken person. Janine’s mantra: You are not your body, and

you have the choice to create new dreams. Be defined not by what you've lost, but instead by who you are and what you can become.

What to do when things don’t go as planned. Janine’s real strength didn’t come from her body. This realization changed everything. She was no longer tied to a set path, and was free to explore life's infinite possibilities.

Janine’s recipe for healthy defiant living. Janine learns about how to not just survive, but to flourish in the face of adversity. Challenges and change are not to be dreaded, but actually welcomed as opportunities to thrive in unexpected ways.

The concept of disability. Janine inspires those coping with physical disabilities and other challenges to believe in the power of potential. Her accomplishments (and mindset) far outweigh any disability.

Janine Shepherd is an inspirational speaker.

She was awarded the Order of Australia, the nation’s highest honor, for her service to the community, her inspiration and her work in raising awareness of spinal cord research.

She is a contributor to Deepak Chopra’s workshops and has been featured on 60 Minutes, This is Your Life and CNN’s Turning Points with Dr. Sanjay Gupta.
You can see Janine's TEDx Talk from her website:


Apr 18, 2017

Come to the Strong Jewish Women’s Summit (

This week I tell you a story about my new hater, what she wrote to me, and how I dealt with it.
We leave the story in the middle, the end has not come to be yet.
I’m in suspense too.

Working hard on the Strong Jewish Women’s Summit.
We talk about producing a large event, and some of what goes into it.

Come to the event! Let’s make this happen together!

Happy Passover 2017


Apr 12, 2017

Rabbi Dr Jackie Tabick became Britain’s first female rabbi in 1975. She worked for many years at West London Synagogue with Rabbi Hugo Gryn and then at North West Surrey Synagogue in Weybridge. She is now Convenor of the Reform Beit Din and is very involved in interfaith work being co-President of the World Congress of Faiths. She received her PhD in 2014 and the subject of her thesis was outcomes of conversion to Judaism 1952 to 2002.

1 2 3 4 5 6 Next »